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Privacy Policy

How Bankroll Fishing Co. collects, uses and protects your information when you visit our site, shop with us, or sign up for emails and texts.

This Privacy Policy explains how Bankroll Fishing Co. ("Bankroll," "we," "us" or "our") handles personal information when you visit our website, buy from us, contact us, or otherwise interact with us (together, the "Services"). By using the Services, you agree to the practices described here. If you don't agree, please don't use the Services.

Information we collect

Depending on how you use the Services, we may collect:

  • Contact details: your name, email address, phone number, and shipping and billing address.
  • Order information: what you bought, when, the price, and shipping and delivery details.
  • Payment information: payments are handled by our checkout and payment processors. We don't store your full card number.
  • Account information: if you create an account, your login details and order history.
  • Messages to us: anything you send us by email, text, our contact form, social media, or the Catches photo form, including photos you submit.
  • Device and usage information: your browser, device type, IP address, the pages you view, and how you got to our site.

Where it comes from

  • From you, when you place an order, sign up for our list, contact us, or submit a photo.
  • Automatically, through cookies and similar tools when you browse the site.
  • From service providers who help us run the store, such as our ecommerce platform, payment processors and shipping carriers.
  • From social platforms when you interact with @bankrollfishing on Instagram or TikTok, in line with those platforms' own policies.

How we use it

  • To run the store: process and ship orders, handle returns, and send order and shipping updates.
  • To talk with you: answer questions and provide customer support.
  • For marketing: if you sign up, we'll send news about drops, restocks and meetups by email or text. You can opt out anytime.
  • To improve the site: understand what's working and fix what isn't.
  • For security: prevent fraud and keep the Services safe.
  • For legal reasons: follow the law and enforce our policies.

If you send us a photo through the Catches page or tag @bankrollfishing, we may feature it on our site or social channels. We'll credit you by your name or handle. Ask us anytime and we'll take it down.

Text messages

If you give us your phone number and opt in, we'll send marketing and order-related text messages. How often you get them varies. Message and data rates may apply. Reply STOP to unsubscribe or HELP for help. Agreeing to receive texts isn't a condition of buying anything. We don't sell or share your phone number or opt-in consent with third parties for their own marketing.

Cookies

We use cookies and similar tools to keep your cart working, remember your preferences, understand how the site is used, and, if we run ads, measure how they perform. You can block or delete cookies in your browser settings, but parts of the site, like the cart, may not work properly without them.

How we share it

We don't sell your personal information. We share it only as needed to run Bankroll:

  • Service providers that help us operate: our ecommerce platform, payment processors, shipping carriers, and email and text providers. They may use your information only to provide services to us.
  • Advertising and analytics partners, if we use them, to show relevant ads and measure results. You can opt out as described below.
  • Legal reasons: if required by law, or to protect our rights, our customers, or others.
  • Business changes: if Bankroll is ever sold or merged, your information may transfer as part of that deal.

Our store platform

Our online store runs on Shopify. Shopify processes some personal information to provide its services to us, and in some cases to improve its own services. You can read how Shopify handles personal information in the Shopify Privacy Policy.

Links to other sites

Our site links to other websites and social platforms. We're not responsible for their privacy practices, so please read their policies.

Children

The Services aren't directed to children under 13, and we don't knowingly collect their personal information. If you think a child has given us information, contact us and we'll delete it.

How we protect and keep it

We use reasonable safeguards to protect your information, but no website or online service is completely secure. We keep personal information only as long as we need it for the purposes in this policy, such as completing orders, keeping business and tax records, and resolving disputes.

Your rights and choices

Depending on where you live, you may have the right to:

  • Know and access the personal information we hold about you
  • Correct information that's wrong
  • Delete your personal information
  • Get a copy of your information in a portable format
  • Opt out of targeted advertising or the "sale" or "sharing" of personal information, as those terms are defined by law

To make a request, email bankrollfishing@gmail.com. We may need to confirm your identity first. We won't treat you differently for using these rights.

Emails and texts: use the unsubscribe link at the bottom of any email, or reply STOP to any text. We'll still send messages about your orders.

Changes to this policy

We may update this policy from time to time. When we do, we'll change the "Last updated" date below and post the new version on this page.

Contact us

Questions about this policy or your information? Email bankrollfishing@gmail.com or call or text (832) 830-3310.

Last updated: November 2026. This is a general template, not legal advice. Have it reviewed before launch.